How to Create a Facebook Business Page

Facebook is inarguably one of the most powerful tools in social media and networking. With half a billion users all over the world and growing, Facebook is one of the best places to have your brand seen and interacted with online. Many brand, companies, and personalities have already jumped the Facebook bandwagon and have created their own business pages to establish their presence in the hottest website in the world (and probably one of the most visited pages) and reach more and more potential customers.

If you want to create your own page in Facebook, the first step you will have to take is to visit http://www.facebook.com/pages/create.php. You will be offered an option for the type of page of you want to create. If you have a small business, business, you might want to choose the “Local Business or Place” option.

Larger businesses with multiple branches or locations, you will need to select the “Company, Organisation, or Institution” options. There are other kinds of options should the options described above does not apply to your business, there are other options, too.

You will also be able to customise your own Facebook page once you have created it. Other than the usual profile details, you can also add the logo of your business or brand, as well as some interactive content that will really set your Facebook page apart from the competitors. First, you will need to go the “Edit Page” section on the top right of the page. Facebook also allows their business page users to develop and upload apps, which you can develop by yourself or hire a web design company to develop one that will match your needs. The more customised your page is, the better it will look for the people you wish to reach through social networking sites.